Integrated CRM Email Marketing Options
Email marketing continues to be an important activity for most businesses. With email marketing, businesses can attract new customers and develop new business opportunities with
June 12, 2012
Recent Posts
CRM Customer Portal Options
CRM software helps employees stay organized, facilitates improved communications with customers and allows for better customer service. But what if customers have issues after office
June 5, 2012
Social CRM
What Is An Enterprise Social Network?
Most people are aware of public social networks: non-private social networks used to connect different types of people. Examples of public social networks include Facebook,
May 24, 2012
CRM Upgrade
Should You Upgrade or Re-Implement Your CRM?
Many companies that have a CRM system that was implemented in, say, 2006 or earlier, are finding themselves “stuck” in an older version of their
April 25, 2012
CRM Integration
What Does CRM to ERP Integration Mean?
Often, people involved in the CRM buying process for their organization express an interest in integrating a new CRM system with their legacy ERP or
March 19, 2012
CRM Features
Should You Use CRM Leads?
If your company is new to CRM or there are plans in place to switch from a contact manager to a new CRM system, you
February 15, 2012
Data Migration
Preparing Your Legacy Data for a CRM Migration
It’s common for companies that have been using a older contact manager or a CRM system for many years to have inconsistent field data, including
December 16, 2011
Buying CRM
Salesforce vs. SugarCRM
The salesforce.com vs SugarCRM competition is heating up. SugarCRM recently received $40 million in funding from Goldman Sachs. In 2013, Salesforce.com continued on its aggressive acquisition path and
November 15, 2011
Buying CRM
Making a User-Centric CRM Investment
The decision to make a CRM investment is an important one for both management for the ultimate end users of the selected system. Normally, management
October 23, 2011
Buying CRM
Vertical Market Software vs. Customized CRM
Over the years, many vendors have developed vertical market software applications — applications designed from the ground up for a specific industries. Contact management and
October 23, 2011
CRM Value
CRM Leads – How to Get More of Them
Will additional CRM leads be a natural byproduct of a new CRM system? Switching to a new CRM system can do many positive things for
September 25, 2011
Buying CRM
Customer Support – CRM vs. a Point Solution
If your company provides customer service or technical support directly to end customers, is the customer support functionality that’s available within most leading CRM systems
September 24, 2011