When it comes to customer service and support, CRM systems are an effective tool to keep businesses organized and their customers happy. Nowadays, businesses can engage with their customers anywhere, anytime, and from any device — instead of just making them wait “on hold” over the phone.
Denise Kitt
CRM Mobile App Options
With more and more people working remotely, a CRM mobile app can help employees stay in better communication with their colleagues and customers.
Mobile phone and tablet CRM solutions allow employees to access leads and client information no matter where they are. Below are some of the mobile solutions for popular CRM applications.
CRM Partner Portal Options
CRM partner portal solutions help companies to better communicate and collaborate with their partners.
One common use case for a CRM partner portal is to allow for partners to register leads and to update leads that have been assigned to them. With this use case, a partner portal can serve as “CRM light” for partner end-users. Depending upon what permissions are granted, users can schedule calls, create Opportunities and run reports.
Integrated CRM Email Marketing Options
Email marketing continues to be an important activity for most businesses. With email marketing, businesses can attract new customers and develop new business opportunities with existing customers. Here are some email marketing solutions that are either built into CRM systems, or are applications that are compatible with CRM.
For some great tips on how to be more effective at email marketing, check out these questions and answers from HubSpot’s recent webinar, The Science of Email Marketing.
CRM Customer Portal Options
CRM software helps employees stay organized, facilitates improved communications with customers and allows for better customer service. But what if customers have issues after office hours? A major feature of a customer portal is to allow customers to find solutions to their problems at any time.
What Is An Enterprise Social Network?
Most people are aware of public social networks: non-private social networks used to connect different types of people. Examples of public social networks include Facebook, Twitter, and Google+. What businesses may not know is that the social functionality of public social networks can be used within a private, secure corporate setting. These “company” networks are called enterprise social networks.