
A Beginner’s Guide to Marketing Automation
As standalone software, CRM has a lot to offer. It can manage and track customer interactions, standardize customer service experiences, and simplify the sharing of
As standalone software, CRM has a lot to offer. It can manage and track customer interactions, standardize customer service experiences, and simplify the sharing of
CRM data duplication is not an easy problem to solve. It can require a change in company culture, software solutions, and even help from third-party
Businesses have long struggled with determining which email solution best fits their needs. There are many factors to consider; everything from usability and integration, to
Customer Relationship Management (CRM) hasn’t always been the robust, stand-alone software many businesses rely on today. Over the past four decades, it has evolved from
For those who have never been involved in a CRM data migration project, there can be a misperception that data migration is a simple, technical
While executives at many organizations focus much of their expense-side attention on cutting small, “unnecessary” costs such as eliminating free lunches for employees, these same
During the CRM evaluation process, excessive focus can be on an appealing user interface as the key “usability” factor for a CRM solution. However, the
Since this is the week of HubSpot’s annual INBOUND conference, it’s an appropriate time to examine some of the differences between inbound marketing and marketing
If you’re thinking about buying CRM, you may have run across a few vendors that offer versions of their products for free. Lots of companies
Like many business processes, sales and marketing departments are becoming less reliant on a physical office every day. Representatives are increasingly working in the field,
Searching for a single definition of Social CRM is difficult, and will often yield results that are too vague or too specialized to be of
G2 Crowd is a Chicago-based startup that is looking to disrupt the traditional analyst approach to rating software and software vendors. G2 Crowd’s G2 Grid
Resources
® 2025 CRM Switch. All rights reserved.