12 GoldMine Data Migration Best Practices
As a mature product, GoldMine® is packed with features that many users have grown accustomed to over time. Despite the fact that GoldMine has worked
As a mature product, GoldMine® is packed with features that many users have grown accustomed to over time. Despite the fact that GoldMine has worked
Because of the high cost of most CRM software, an essential part of the evaluation and selection process is the CRM demo. If a vendor’s
Marketing automation is a red-hot technology that holds great promise for many organizations. But what Peter Dicken first wrote several decades ago in his book
With many industry vendors, marketing automation cost spans a wide range. Of course, the cost of the software is only one component. First, there’s an
It’s no longer enough for marketers to think only in terms of a marketing automation system — marketers should be thinking about an entire marketing
There are a number of applications that are designed to track and measure engagement with text, video, audio, presentations, proposals and more.
In some cases, engagement information can be made visible to salespeople right inside the CRM system they’re using.
By understanding how much time someone spent viewing a digital asset or by seeing what specific pages or video segments someone focused their attention on, a salesperson can make decisions on whom to follow up with and where to steer conversations.
In a previous post, we wrote about interest in marketing automation vendors, based on Google brand searches over the course of 2015. Not surprisingly, we
As VoIP and CRM mobile apps become more prevalent, it’s becoming less common for CRM users to swivel to a physical desk phone and manually
Data migration from a legacy system or systems is often the wild card item on a CRM services proposal. It can represent the most commonly
Marketing automation continues to be the fastest growing CRM-related category, with a handful of prominent vendors leading the pack. According to Uberflip, eleven times more
Updated: August 31st, 2019 CPQ software is in greater demand every year. What is CPQ and what’s the reason for its ongoing popularity? CPQ is
What’s the difference between single-tenant and multi-tenant CRM? Why should this difference matter to you as a CRM buyer? The difference between these two CRM
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