Because selling is a profession, it’s understandable that there’s a lot of emphasis placed on sales processes, sales management and sales training within vendor organizations. In fact, there’s an entire industry that was built around
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CRM vendors have been claiming for many years that there’s a cost of waiting to implement a new CRM system. While there are identifiable costs to delaying a decision, these costs can vary significantly across
Your company is considering switching to a new CRM system or has already committed to a new CRM system. What is your implementation resource strategy — utilizing internal staff, contracting with third party consultants, or
The salesforce.com vs SugarCRM competition is heating up. SugarCRM recently received $40 million in funding from Goldman Sachs. In 2013, Salesforce.com continued on its aggressive acquisition path and has continued its rapid growth.
The decision to make a CRM investment is an important one for both management for the ultimate end users of the selected system. Normally, management only decides to invest in a CRM system because they
Over the years, many vendors have developed vertical market software applications — applications designed from the ground up for a specific industries. Contact management and CRM applications have been created for real estate, investment banking,
If your company provides customer service or technical support directly to end customers, is the customer support functionality that’s available within most leading CRM systems sufficient for your organization’s needs? Or should you consider a
Your company is switching to a new CRM system and you are interviewing CRM consulting companies as part of the process. While there are a lot of companies that provide consulting services, which one will
At CRM Switch, being true to our brand, we mainly cover topics around switching from a legacy CRM system to a new one. However, many companies have never implemented any CRM system. People at these
Over a decade ago, when CRM was a relatively new technology, certain systems were notorious for being difficult to use — particularly for salespeople. CRM implementations suffered from low adoption rates, and many ultimately failed.
If your company is considering switching to a new CRM and is looking into the various vendors, here are a few questions that you can ask yourself (and the vendors) as you go through your
Many companies choose to perform a CRM upgrade of their existing, legacy contact manager or CRM system rather than switching to a new system. The upgrade of an existing system is sometimes needed to support